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Taj Forer

๐Ÿ‘ค Speaker
148 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

And then it was about four or five years ago that we began recognizing the lack of tools for rich media design focused publishing.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

And we began building in-house technology inside the publishing company to solve those internal problems that we and our customers were facing.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

And then a couple of years ago, we recognized just how significant the opportunity was to build the platform out for third party use and effectively solve these issues that we were very, very successful in solving internally for enterprise clients.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

And so at that point in time,

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

We began building the technology as the third-party cloud platform that it is today, and the uptake has just been exponential.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

Well, I'll tell you this.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

We've got over 100 accounts on the platform.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

What's an account, though?

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

No, that would be an individual group using the platform itself.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

So we've got over 100 counts on the platform.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

You know, some of them are inside a single customer.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

Some of them are independent customers.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

They're all paid though, right?

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

Uh, yeah, that, I mean, we, we are, uh, we are a for-profit business.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

Uh, it's a mix.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

I mean, we've got, uh, we've got a hundred accounts on the platform.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

Um, we have, uh, a,

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

very healthy customer base that is rapidly growing.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

And a series of those accounts are in some kind of a pilot paradigm right now in the process of either deploying initial campaigns, some paid on a pilot basis, not having converted to a full-blown enterprise account.

SaaS Interviews with CEOs, Startups, Founders
1157 From Artist to $200k MRR SaaS Company for Content Publishing

first hits for free and then our stuff is good.