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Ted Elliott

๐Ÿ‘ค Speaker
534 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

And so I checked it out.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

And it's actually been great.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

It hasn't been great at necessarily closing more deals.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

It's been great at filtering out all the crappy deals we don't want.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

So what we've seen from using that tool is that we're generating 800 inbound leads a month.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

But of those 800 inbounds, four or 500 of them were just not even in the right category for us, either the wrong countries or not large enough as a buyer.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

Well, the bot's able to do a lot of filtering of that so that then you're filtering forward all the quality leads.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

Does that make sense?

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

Driving less than 20%, 25% of the deal flow.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

But what we're seeing, our enterprise buyers,

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

In our market, we believe 15% to 16% of the buyers that we're targeting are in active purchase mode in any given year.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

We think there's about 2,500 buyers that we're targeting.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

There are 250 buyers, maybe 300 buyers active in any given year in the sweet spot of the type of companies we're going to.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

And almost 100% of those buyers are going to two or three conferences.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

So we don't show up at those two or three conferences.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

We're not playing ball.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

Would you say we're in a very specialized market?

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

So there's something called staffing industry analyst that puts on four conferences a year.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

We go to the American staffing association.

SaaS Interviews with CEOs, Startups, Founders
1043 HR Tech CEO: I accidently raised $3m!

Um, we go to a bunch of shows in Europe that are similar or type of organizations and one in Australia.