Terry O'Reilly

speaker

4,296 appearances 19 recordings 1 series first heard Apr 2026 last heard 6d ago

Terry O'Reilly’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 19 in all, peaking in Aug 2026 with 5.

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Look how this wine glass doesn't tip over when this person jumps up and down.

It was a very convincing demonstration of how the mattress doesn't cause what the industry calls motion transfer.

Because Tempur-Pedic had done away with springs.

It was revolutionary, but that meant people were skeptical.

After all, the public had been sleeping on springs for a century, and a Tempur-Pedic mattress wasn't cheap.

So, Tempur-Pedic took the risk out of the purchase.

It sent potential customers a free video and information kit that included a Tempur material sample that you could hold in your hand and squeeze.

When you purchased the mattress, you could try it out for 120 nights free of charge.

If you didn't like it, you could return it.

And you got a 20-year limited warranty.

But above all, it was the wine glass demonstration that launched Tempur-Pedic into the stratosphere.

And that wine glass is still used in commercials today.

Not long ago, a highly awarded advertising agency called Rethink in Vancouver created a very memorable demonstration.

It was the model of simplicity.

Their client was a security company that wanted to promote the strength of 3M unbreakable glass.

So Rethink installed stacks of money three feet high between the glass of a bus shelter.

If you were to do the math, that stack of bills would total around $3 million.

The logo simply said, 3M Unbreakable Glass.

Then Rethink just left it there, on the street, unguarded.

Next, they aimed a video camera at the bus shelter to see if people would try to break the glass.

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