Terry Rice

Yeah, that's what I was going to say. You have to think to yourself, like, who will look good because they hired me, right? It could be an intern. You know, it could be an intern. Seriously, like, who's going to get credit for saying, look, I brought Terry in. I brought Rudy in.

And I think if you open up your eyes a bit more, then you're like, well, these people are actually much more accessible than the person who actually hires people in my position. Like, go for people, like you said, the men.

And I think if you open up your eyes a bit more, then you're like, well, these people are actually much more accessible than the person who actually hires people in my position. Like, go for people, like you said, the men.

And I think if you open up your eyes a bit more, then you're like, well, these people are actually much more accessible than the person who actually hires people in my position. Like, go for people, like you said, the men.

Yeah. Yeah. And then once you do start getting these deals, I mean, get loud about it on social. I mean, you don't have to like brag, but just say, hey, I'm proud I accomplished this. My client's doing that. So and so forth. So it creates a flywheel where you become known as the person who does this and then you're getting more inbound leads as opposed to hunting as much.

Yeah. Yeah. And then once you do start getting these deals, I mean, get loud about it on social. I mean, you don't have to like brag, but just say, hey, I'm proud I accomplished this. My client's doing that. So and so forth. So it creates a flywheel where you become known as the person who does this and then you're getting more inbound leads as opposed to hunting as much.

Yeah. Yeah. And then once you do start getting these deals, I mean, get loud about it on social. I mean, you don't have to like brag, but just say, hey, I'm proud I accomplished this. My client's doing that. So and so forth. So it creates a flywheel where you become known as the person who does this and then you're getting more inbound leads as opposed to hunting as much.

Yeah, it's risk reduction, right? Showing people, hey, look, there are other people besides me that vouch for me not being bad at this stuff. And the more you can do that, the better. And that's why those case studies, those many case studies on your LinkedIn work so well.

Yeah, it's risk reduction, right? Showing people, hey, look, there are other people besides me that vouch for me not being bad at this stuff. And the more you can do that, the better. And that's why those case studies, those many case studies on your LinkedIn work so well.

Yeah, it's risk reduction, right? Showing people, hey, look, there are other people besides me that vouch for me not being bad at this stuff. And the more you can do that, the better. And that's why those case studies, those many case studies on your LinkedIn work so well.

And at the same time, like, again, like once you finally do get these clients, I'm skipping ahead a little bit, ask for referrals, right? So I have a newsletter that just only goes out to my previous clients. Once a quarter goes out saying, hey... Is there anything they can help you with? And is there anyone else who should be helping as well?

And at the same time, like, again, like once you finally do get these clients, I'm skipping ahead a little bit, ask for referrals, right? So I have a newsletter that just only goes out to my previous clients. Once a quarter goes out saying, hey... Is there anything they can help you with? And is there anyone else who should be helping as well?

And at the same time, like, again, like once you finally do get these clients, I'm skipping ahead a little bit, ask for referrals, right? So I have a newsletter that just only goes out to my previous clients. Once a quarter goes out saying, hey... Is there anything they can help you with? And is there anyone else who should be helping as well?

So create a system around this where you're getting these inbound leads proactively because you actually have that referral system set up.

So create a system around this where you're getting these inbound leads proactively because you actually have that referral system set up.

So create a system around this where you're getting these inbound leads proactively because you actually have that referral system set up.

Yeah, I mean, you gotta charge a true value, first of all, and I know that's like a difficult statement to quantify, but I think the mindset sometimes going to these big deals is that, oh, I can't charge $50,000 or $100,000. I've never charged that much before. You have to think about the outcome of the help you're giving them, right? So when I went down to Walmart with their not-so-great snacks,

Yeah, I mean, you gotta charge a true value, first of all, and I know that's like a difficult statement to quantify, but I think the mindset sometimes going to these big deals is that, oh, I can't charge $50,000 or $100,000. I've never charged that much before. You have to think about the outcome of the help you're giving them, right? So when I went down to Walmart with their not-so-great snacks,

Yeah, I mean, you gotta charge a true value, first of all, and I know that's like a difficult statement to quantify, but I think the mindset sometimes going to these big deals is that, oh, I can't charge $50,000 or $100,000. I've never charged that much before. You have to think about the outcome of the help you're giving them, right? So when I went down to Walmart with their not-so-great snacks,

The information I gave them helped them sell more socks, shoes, like all that stuff, like millions of dollars. So if you want to, you have to just realize that the value of your knowledge is contextual. So if you want to change more, then you need to change the context in which you're offering that knowledge, right?