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Terry Rice

👤 Person
147 total appearances

Appearances Over Time

Podcast Appearances

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

The information I gave them helped them sell more socks, shoes, like all that stuff, like millions of dollars. So if you want to, you have to just realize that the value of your knowledge is contextual. So if you want to change more, then you need to change the context in which you're offering that knowledge, right?

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

The information I gave them helped them sell more socks, shoes, like all that stuff, like millions of dollars. So if you want to, you have to just realize that the value of your knowledge is contextual. So if you want to change more, then you need to change the context in which you're offering that knowledge, right?

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

So if you can quantify the ROI, which I know can be challenging, then you would want to have like a five to seven X multiplier, right? Right. So maybe if they're paying you a dollar, they should make five to seven dollars. But that means you have to ask questions. You can't be afraid to ask questions either. Otherwise, you're going to have no idea how to price it out.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

So if you can quantify the ROI, which I know can be challenging, then you would want to have like a five to seven X multiplier, right? Right. So maybe if they're paying you a dollar, they should make five to seven dollars. But that means you have to ask questions. You can't be afraid to ask questions either. Otherwise, you're going to have no idea how to price it out.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

So if you can quantify the ROI, which I know can be challenging, then you would want to have like a five to seven X multiplier, right? Right. So maybe if they're paying you a dollar, they should make five to seven dollars. But that means you have to ask questions. You can't be afraid to ask questions either. Otherwise, you're going to have no idea how to price it out.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

You can also just ask around to like, hey, how much did you charge for this deal or how much did you pay for this deal? But you got to realize the long term impact of your of your knowledge and not undersell yourself. So even when you come to that number, I'm going to ask you to charge that number that you're afraid of. and then add 20% to it. Like there's so much. Go ahead.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

You can also just ask around to like, hey, how much did you charge for this deal or how much did you pay for this deal? But you got to realize the long term impact of your of your knowledge and not undersell yourself. So even when you come to that number, I'm going to ask you to charge that number that you're afraid of. and then add 20% to it. Like there's so much. Go ahead.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

You can also just ask around to like, hey, how much did you charge for this deal or how much did you pay for this deal? But you got to realize the long term impact of your of your knowledge and not undersell yourself. So even when you come to that number, I'm going to ask you to charge that number that you're afraid of. and then add 20% to it. Like there's so much. Go ahead.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, and the thing is they have employees that are paying way more than that, and they have health insurance and all these other things. So it's like, look, I'm cheaper than hiring a 9-to-5 employee in most cases, and I'm also more expendable if you decide, hey, we're all done with this.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, and the thing is they have employees that are paying way more than that, and they have health insurance and all these other things. So it's like, look, I'm cheaper than hiring a 9-to-5 employee in most cases, and I'm also more expendable if you decide, hey, we're all done with this.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, and the thing is they have employees that are paying way more than that, and they have health insurance and all these other things. So it's like, look, I'm cheaper than hiring a 9-to-5 employee in most cases, and I'm also more expendable if you decide, hey, we're all done with this.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And what's never happened to me before is I've never given someone a price too high, and they just said F you afterwards. They're normally like, okay, we can't afford that, but we can't afford this. Like, no one just dosed you as a result. And I'm not saying lower your price. Just either add something or take something away.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And what's never happened to me before is I've never given someone a price too high, and they just said F you afterwards. They're normally like, okay, we can't afford that, but we can't afford this. Like, no one just dosed you as a result. And I'm not saying lower your price. Just either add something or take something away.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And what's never happened to me before is I've never given someone a price too high, and they just said F you afterwards. They're normally like, okay, we can't afford that, but we can't afford this. Like, no one just dosed you as a result. And I'm not saying lower your price. Just either add something or take something away.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And when you add something, it shouldn't take up too much energy on your end. And when you take something away, it should be in proportion to the amount of money that they can't afford to pay based on your original budget.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And when you add something, it shouldn't take up too much energy on your end. And when you take something away, it should be in proportion to the amount of money that they can't afford to pay based on your original budget.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

And when you add something, it shouldn't take up too much energy on your end. And when you take something away, it should be in proportion to the amount of money that they can't afford to pay based on your original budget.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, that's a good question. Let me. Yeah, I'll fill this one out. My biggest failure was getting fired from Facebook. And this was about 10 years ago. And I went through an identity crisis where I didn't know who I was without a logo on my resume. So that was a super obviously challenging moment.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, that's a good question. Let me. Yeah, I'll fill this one out. My biggest failure was getting fired from Facebook. And this was about 10 years ago. And I went through an identity crisis where I didn't know who I was without a logo on my resume. So that was a super obviously challenging moment.

Living The Red Life
The Wedge Strategy To Land Fortune 500 Companies With Terry Rice

Yeah, that's a good question. Let me. Yeah, I'll fill this one out. My biggest failure was getting fired from Facebook. And this was about 10 years ago. And I went through an identity crisis where I didn't know who I was without a logo on my resume. So that was a super obviously challenging moment.