Tim Harford

speaker

411 appearances 1 recordings 1 series first heard Sep 2026 last heard 6d ago

Tim Harford’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Sep 2026 with 1.

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Cautionary Tales with Tim Harford · Talent, Time and Money: The Curse of General Magic · 11 Sep 2026 podcast

Fine, who else?

Joanna Hoffman.

She'd been in charge of marketing the Mac,

Susan Cain.

She had done the graphics.

And just as important, all the ambitious young guns who so admired Hertzfeld and Atkinson and Hoffman and Cain, young software and hardware engineers desperate to make a dent in the universe.

They'd camp outside General Magic's offices.

They'd call every day to beg for a job.

General Magic had their pick.

The best of the best.

Money.

Talent.

Everything.

Which raises the question, why has nobody ever heard of general magic?

Cautionary Tales will be back after the break.

While the world's great investment banks were backing General Magic, and the world's great technology companies were scrambling to be part of the Alliance, the young team of programmers under Bill Atkinson and Andy Hertzfeld had been busy.

Very busy.

Busy making what?

Wonderful things.

Things that astonished the Alliance members who'd invested in them.

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