Tim Harrison

speaker
197 appearances 2 recordings 1 series first heard Jun 2022 last heard May 2023

Tim Harrison’s voice in public audio — every appearance, attributed to the second.

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Go back and look at the data quality.
And I guess with with that comes that sort of lack of trust phase where people sort of have the numbers, but you you lack that trust.
And then you say sort of real sort of way of mitigating that is that when you have that problem, sort of to lean into it and say, okay, now we need to address data quality and have a single source of truth or a unified view of what it what a a user is in the different channels or what minutes and products are.
And it is is that really the solution being sort.
having one customer behavior data system that goes through all these different channels or one sort of single definition.
It helps, but it's n I don't think it's
Yeah, really relevant and very, very interesting to see it that way.
Looking ahead, what what trends do you see um emerging?
I from this sort of 10-year journey that you've been on with Snowpower, I can imagine there's been a big delta from those days to now.
Where do you see us going in the next?
Three, five, ten years.
That's really exciting
That really resonates and uh the the part about what companies are sort of doing with data, the bar getting higher and higher is one that that we see and one that helps me wake up in the morning.
So um, you know, really excited about the the journey there and and where customer behaviour data plays its role.
I think there's loads more we could discuss and I've I've got loads of questions that we'll have to say for another podcast session on the modern data stack and and where that's going as well.
But Yali, we're we're out of time.
So I I want to thank you once again for a fantastic session and really appreciate your time and look forward to talking with you again in the future.
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