Tim Urban

speaker
2,102 appearances 1 recordings 1 series first heard Feb 2023 last heard Feb 2023

Tim Urban’s voice in public audio — every appearance, attributed to the second.

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And so that unchanged dude is still running the show in our head.
And I use the example of like Skittles.
Like, why do we eat Skittles?
It's trash.
It's obviously bad for you.
And it's because the primitive mind is
in the world that it was programmed for.
There was no Skittles and it was just fruit.
And, you know, and if there was a dense, chewy, sweet fruit like that, it meant you just found like a calorie goldmine.
Energy, energy, take it, take it, eat as much as you can, gorge on it.
Hopefully you get a little fat.
That would be the dream.
And now we're so good with energy for a while.
We don't have to stress about it anymore.
So today, Mars Inc.
is clever and says, let's not sell things to people's higher minds, who's the other character.
Let's sell to people's primitive minds.
Primitive minds are dumb.
And let's trick them into thinking this is this thing you should eat.
And then they'll eat it.
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