Toby Howell
đ€ SpeakerAppearances Over Time
Podcast Appearances
Yeah, I mean, they want to get younger customers in.
Younger customers, Gen Z, Gen Alpha, love these fancy drinks.
There's also more money to be made in drinks as well.
There's more margin in putting a little bit of Red Bull and berries in a cup rather than serving a burger.
So definitely they have their eyes set on that.
Also, just iced beverages in general are the de facto way that people consume liquids at this point.
Remember,
Iced coffee used to be a seasonal thing.
It used to be summer rolled around.
You start drinking iced coffee.
When winter comes back, it's back to hot.
But iced beverages surpassed hot beverage sales at Dunkin' two years ago, and no one's looked back since.
So right now, just some crunchy ice in a cup.
That is what young people want to drink.
Okay, so Starbucks says that they invented refreshers in 2012.
I think I invented refreshers because you know what I was doing when I walk into a soda fountain?
It's lemonade, Sprite, and Powerade in there.
That feels a little refresher-y to me.
I have no intention of entering into a debate with him.
Politi, who is a Vatican watcher and author, said, you have to jump back to the Middle Ages when kings and emperors were shouting against the Pope in Rome, calling him false.