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Tom Erick von Krog-Martensen

๐Ÿ‘ค Speaker
87 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So it's about a bit over 4K per asset customer acquisition.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

We are mainly spending it on Facebook and also a little bit on Google Ads.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So everything, all the meetings that we're having now, all the clients that we are meeting, they are coming to us through our either Facebook Ads or Google searches.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So that means that they are qualifying themselves, answering some questions, what they would like, what they need from us, et cetera.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So when we meet them, they have already qualified themselves.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So we don't have to tell them that this is smart to do because they already see that they have a problem.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

Now, uh, the Norwegian government has come up with a, uh, so it's a $10 billion, uh, rescue package.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

Uh, so that means that we can send home all our people, uh, and, uh, they will get full paid from, uh, the Norwegian government, uh, for 20 days.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So that means that we could send everyone home, but, uh, since our clients are there, the business is up running.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

we don't have any need for sending people home because there is a lot of work to do, obviously.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So we are hoping they are changing parts of that package to actually giving like a 50% salary contribution instead of just giving everything to the people who send everyone home.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

Yeah, it's...

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

It's measure what matters.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

It used to be scaling lean, but now we are working with OKRs.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

So I really see that measure what matters is a great book.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

Yeah, I really love what Elon Musk is doing.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

He's quite eccentric, but still, if you want to solve huge problems, you need to be bold and nobody's more bold than that guy.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

Yeah, we're still using HubSpot a lot, so that's good.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

But I also see that Google Hangouts has been great for us now in these quarantine times because doing web meetings really solves a lot for us now.

SaaS Interviews with CEOs, Startups, Founders
1739 Construction SaaS VIRUS Plan: $84k MRR, $300k Cash, -$25k Monthly Burn

I still get about seven hours of sleep, maybe even eight sometimes.