Tom Erick von Krog-Martensen
๐ค SpeakerAppearances Over Time
Podcast Appearances
So it's about a bit over 4K per asset customer acquisition.
We are mainly spending it on Facebook and also a little bit on Google Ads.
So everything, all the meetings that we're having now, all the clients that we are meeting, they are coming to us through our either Facebook Ads or Google searches.
So that means that they are qualifying themselves, answering some questions, what they would like, what they need from us, et cetera.
So when we meet them, they have already qualified themselves.
So we don't have to tell them that this is smart to do because they already see that they have a problem.
Now, uh, the Norwegian government has come up with a, uh, so it's a $10 billion, uh, rescue package.
Uh, so that means that we can send home all our people, uh, and, uh, they will get full paid from, uh, the Norwegian government, uh, for 20 days.
So that means that we could send everyone home, but, uh, since our clients are there, the business is up running.
we don't have any need for sending people home because there is a lot of work to do, obviously.
So we are hoping they are changing parts of that package to actually giving like a 50% salary contribution instead of just giving everything to the people who send everyone home.
Yeah, it's...
It's measure what matters.
It used to be scaling lean, but now we are working with OKRs.
So I really see that measure what matters is a great book.
Yeah, I really love what Elon Musk is doing.
He's quite eccentric, but still, if you want to solve huge problems, you need to be bold and nobody's more bold than that guy.
Yeah, we're still using HubSpot a lot, so that's good.
But I also see that Google Hangouts has been great for us now in these quarantine times because doing web meetings really solves a lot for us now.
I still get about seven hours of sleep, maybe even eight sometimes.