Tommy Harr
đ€ PersonAppearances Over Time
Podcast Appearances
We've had, I think like 10 deals in the last two or three months directly just from those live transfers from our cold callers. We're paying those cold callers $300 a week. So $300 a week, if they close a deal, they get a bonus, but it's more about the being in the office. They're younger guys usually, and they want to just feel and see what it's like to run a real estate company.
We've had, I think like 10 deals in the last two or three months directly just from those live transfers from our cold callers. We're paying those cold callers $300 a week. So $300 a week, if they close a deal, they get a bonus, but it's more about the being in the office. They're younger guys usually, and they want to just feel and see what it's like to run a real estate company.
So you can even do it for free if you've got, but you have to build a brand to do that. People are reaching out now. Hey, how can I work for you? And that's one of the ways that we're doing it is putting interns into every single one of our businesses. And we're about to do that on the, on the dispo side, the junior disposition and kind of do that same model.
So you can even do it for free if you've got, but you have to build a brand to do that. People are reaching out now. Hey, how can I work for you? And that's one of the ways that we're doing it is putting interns into every single one of our businesses. And we're about to do that on the, on the dispo side, the junior disposition and kind of do that same model.
Yeah, never done a deal. I mean, pull a list from let's call it PropStream, get a $99 a month account, pull a high equity list, free and clear list or a absentee and get on a four line dialer. So you just got to learn how to just get the nose. You got to learn how to just get over your fear of being on the phones.
Yeah, never done a deal. I mean, pull a list from let's call it PropStream, get a $99 a month account, pull a high equity list, free and clear list or a absentee and get on a four line dialer. So you just got to learn how to just get the nose. You got to learn how to just get over your fear of being on the phones.
Really, that's all it is, is training yourself mentally and then continue to work through that. But if you're a solopreneur and you're actually making money, you've actually done deals, you shouldn't be spending your time cold calling. You should hire that cold calling out. You should be using some sort of virtual assistant to drive that lead flow on the front side.
Really, that's all it is, is training yourself mentally and then continue to work through that. But if you're a solopreneur and you're actually making money, you've actually done deals, you shouldn't be spending your time cold calling. You should hire that cold calling out. You should be using some sort of virtual assistant to drive that lead flow on the front side.
So you're actually talking to warm leads instead of And they kind of backtrack a little bit. You should be doing 500 to 900 ish dials a day on the solo side. And that should drive one to two leads a day if you get good. So are you do you want to spend three, four hours on a dialer and get told no all the time or get hang ups?
So you're actually talking to warm leads instead of And they kind of backtrack a little bit. You should be doing 500 to 900 ish dials a day on the solo side. And that should drive one to two leads a day if you get good. So are you do you want to spend three, four hours on a dialer and get told no all the time or get hang ups?
Or do you want to be on the side where you're actually picking up warm leads? The difference between those two is going to be money. Do you have the money to spend on that marketing?
Or do you want to be on the side where you're actually picking up warm leads? The difference between those two is going to be money. Do you have the money to spend on that marketing?
Yeah. So I will caveat and say my business partner, Andy, he runs most of the sales stuff, but I do know the numbers. So we're about 30 leads to contract right now. And then 27 leads to closed on the, on the cold calling side. There were one to eight or 10 on the TV lead side. So those are quicker. They're ready to close faster, but they're more expensive.
Yeah. So I will caveat and say my business partner, Andy, he runs most of the sales stuff, but I do know the numbers. So we're about 30 leads to contract right now. And then 27 leads to closed on the, on the cold calling side. There were one to eight or 10 on the TV lead side. So those are quicker. They're ready to close faster, but they're more expensive.
I think we're about $4,000 cost to close on the TV and we're about $1,200 for the cold call. But the sales cycle, like you said, is way longer. So we're touching these people 20, 30 times, maybe more. And it's about four to six months on, on those to get them closed.
I think we're about $4,000 cost to close on the TV and we're about $1,200 for the cold call. But the sales cycle, like you said, is way longer. So we're touching these people 20, 30 times, maybe more. And it's about four to six months on, on those to get them closed.
We're spending $15,000 alone on TV, plus probably the $2,500 agency. So in between 15 and 20 grand. And then we're spending another $10,000 to $12,000 on cold calling, CRM, skip tracing, all that stuff. So we're super lean. We're really good with our data. We're not pulling a lot of lists all the time because we've been in one market for a long time. So nothing's really that new.
We're spending $15,000 alone on TV, plus probably the $2,500 agency. So in between 15 and 20 grand. And then we're spending another $10,000 to $12,000 on cold calling, CRM, skip tracing, all that stuff. So we're super lean. We're really good with our data. We're not pulling a lot of lists all the time because we've been in one market for a long time. So nothing's really that new.
It's just recirculating the data.
It's just recirculating the data.