Tommy Mello

But it's just... We'll talk about those afterwards.

That's true.

You know what?

We'll sit down with Walt and Chase and talk about...

Talk about some of our strategies.

Lauren with Search Kings was the one that really said this is a huge opportunity that you'll get a lot of control still, but you'll pay it way less.

Look, I'm not in the weeds on that stuff.

I can speak generally about it, but...

It's so important.

Like I'm sending all my marketing guys to events all the time and learning about the latest strategies.

I talk to CMOs all the time.

And I wanna get the introductions.

And I've probably had too many meetings.

And my team is like, dude, you got lined up 10 this week.

And I'm like, well, we're gonna try everything.

And most of the stuff's not gonna work, but we're gonna give it a healthy chance of 90 days.

And if we do find, but one home run in marketing is worth a thousand RBIs.

What are some things somebody should be doing?

Like I tell everybody on stages, I'm like, first thing, search your business.

You see the Google My Business.