Tommy Mello

Hey, listen, it's been a pleasure to have you on.

And I'm sure there'll be a lot of people reaching out.

I appreciate you making it down here.

All right, guys, welcome back to the Home Service Expert.

Today, I have a legend in the lead gen door-to-door canvassing, home show and events, sales team training, remodeling, consultant industry.

His name's Tony Hody.

He's based out of Cleveland, Ohio.

He's widely regarded as one of the foremost authorities on lead generation and residential remodeling industry.

Tony began his career knocking doors as a part-time student at Ohio State and worked his way up to...

Every channel of the business, canvassing, call centers, home shows, retail, in-home sales, before launching his own remodeling company and eventually transitioning into full-time consulting.

Tony and his team train individuals and companies nationwide and internationally to generate more appointments, handle leads more effectively, and grow their business through proven repeatable systems.

Tony, I got so much more to read, but how are you doing today?

Yeah, so this episode, the thesis is most home improvement companies are leaving money on the table because they rely on one or two lead sources that don't have the systems to maximize any of them.

In this episode, Tony's going to break down how remodelers can diversify their lead generation, build high-performing canvassing and event teams, and convert more of the leads they already have without just throwing more money at digital ads.

So let's just talk about the beginning, man.

Walk us through what, you know, your personal story and...

and what you're excited about.

I really, Sean McGraw is a good buddy of mine and he kind of plugged me into a lot of the home improvement space.

And I'm just fascinated.

You know, we're order takers in the home service space.