Tory Burch
👤 SpeakerAppearances Over Time
Podcast Appearances
At what point did it become clear to you that you wanted to launch your own brand?
Mm-hmm.
Was that your elevator pitch?
You had to do a round of investment with friends and family.
Is that how you sold it to them?
And you went, I think, somewhat unusual route of opening a store right away.
You sort of were a very early adopter of Elizabeth Street in Nolita.
I remember it well.
It was in 2004.
Take us back to the first day the store opened.
Yeah.
So you're building the brand.
What kind of company culture did you want to create for your team?
And how did you identify the people that,
you wanted beside you?
Yeah.
Fashion is not a sort of, at least back then, maybe things have changed, but it was not a place where, you know, you were leaving the office at 5 p.m.
Yes, yes.
Even tougher.
I got into it in the late 90s, and it's a different atmosphere now, for sure.