Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Venky Balasubramanian

๐Ÿ‘ค Speaker
191 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

Absolutely, even quarterly.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

No, I mean, we're in the single digits right now.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

So typically, customers integrate voice calls and SMSs, the actual calls and SMSs.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

So voice calls get charged by the minute.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And then text messages obviously get charged by what you send and receive.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

So that's what we charge customers for.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And in a lot of cases, customers also buy phone numbers for things like call conferencing, call tenders, all of that.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

So phone numbers are charged on a monthly basis.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And that's less than $1 per month in terms of subscription there.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

It's interesting, pretty much inbound so far.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And like early last year, till early last year, like gen timeframes, we just had one sales guy and one marketing person.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And now like early this year, we've started kind of investing in our sales team and marketing teams and kind of, we're trying to like go a little bit more aggressive on the growth side.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

But yeah, pretty much all of that has been like organic inbound, you know, self-serve.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

Yeah, I mean, there are a couple of things which we find interesting in the consumption model, especially in the platform play.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

And if you draw a parallel from like the AWS and the Google Clouds, you'd see something similar happening.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

We're not your typical, you know,

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

like a CRM or a support ticketing tool.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

Right.

SaaS Interviews with CEOs, Startups, Founders
1293 How Plivo Broke $20m in ARR on Only $2m Raised Helping 70,000 Businesses with Communication Integrations

So with the platform play, what happens is like a lot of businesses do not just buy one or invest in one.