Victor Ricci
๐ค SpeakerAppearances Over Time
Podcast Appearances
That was actually our very first client.
And obviously their demographic was college students, millennials.
And, you know, that was very in line with our demo.
from the start.
So it was very easy for us to just push that out, get them, you know, millions of users, help them scale.
And that was something that they were able to kind of build a business off of.
Yeah, so right now they are actually doing a lot with location data and helping, you know, make sure kids are safe when they go.
And, you know, there's a lot of value behind that.
And they've then built an SDK to kind of help other apps solve the same problem.
They monetize that?
Yeah.
Yeah.
So I, you know, a couple that come to mind, one was painite.org, which was marketed to be amazon.com for endpoints or marketing, where you could go in, add shout outs to your cart, upload all the information at checkout,
And then, you know, the influencer would get the information, you'd get the notifications and all that.
But basically a very automated influencer marketing campaign platform that didn't have any sales after three months.
So I shut that one down.
And then I started College Thread, which was kind of like a BuzzFeed type Odyssey online a little bit as well, where college students would write articles, publish them there and be able to share them with their friends.
Uh, that was running around 10,000 impressions a month.
Okay.
So not horrible.