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Victor Ricci

๐Ÿ‘ค Speaker
214 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

Uh, the first video I posted was myself removing a yolk from an egg using a water bottle.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

Um, and that got over 350,000 likes and over a quarter million shares and grew my account in five days to 25,000 followers.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

I mean, I would say I did strategic things after that video.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

That was one I just posted and forgot about the account for like a week.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

And my friend texted me and was like, hey, man, you should post another video.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

I was like, what are you talking about?

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

And he said, you have 25,000 followers.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

So that was kind of like the light bulb moment.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

And I just kind of went with it.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

And after that, I started using hashtags, more targeted hashtags.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

really trying to focus in on, you know, the trends that were going on through the year.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

So, you know, during like the holidays, I would create like holiday based life hacks or when summer started, you know, beach life hacks and stuff like that.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

So I really tried to capitalize on, you know, what I thought people were caring about at the moment.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

So it's, it's kind of funny.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

Everyone on vine, a lot of the party accounts and influencers on vine at the time used a kick

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

as the primary form of communication.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

So it was, it was kick in the email.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

Uh, right now our, our reach is over 250 million followers.

SaaS Interviews with CEOs, Startups, Founders
887 22 Year Old King of Influencer Marketing?

Um, and wait, let me change my question, Victor.