Victor Riparbelli

speaker

720 appearances 2 recordings 1 series first heard Jul 2026 last heard 28 Jul

Victor Riparbelli’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 2.

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Eye On A.I. · Video Is About to Stop Being One-Way (and That Changes Everything) | Victor Riparbelli, Synthesia · 28 Jul 2026 podcast

So what we discovered was that the first use case where this kind of technology was actually valuable and not just a cool demo or cool PR stunt was in explanatory or educational video, especially the enterprise, which is what we've been focused mostly on up until now, right?

Because we first started to try and create technology for Hollywood studios, video production agencies, the most obvious people to use this kind of technology.

But what we bumped into was that the quality requirements was extremely high for these people.

And the willingness to experiment was pretty low because they're already creating lots of great content.

They don't really need an AI solution.

They're already making fantastic videos.

But then we discovered there was this other group of people

And this group of people were people who were desperate to make video content because they're educating someone on something.

And the only way they could do it was to send them long pages of text or maybe a slide deck.

And they kept telling us the same thing.

I know I'm creating all this content and no one is reading it.

And even if they do read it, they don't remember anything of it.

So I'm wasting my time.

I need to create video and audio content.

That's how everybody, especially the younger generation wants to consume their content, right?

But I don't have a way of doing it.

And when we then came up with the first iteration of our technology and our product, what we discovered was that for these people, when they evaluated the quality of the AI video,

they would hold it up against a 10 page PDF document.

Whereas in Hollywood, right, they would hold it up against a real Hollywood film that say the quality is terrible.

So that was when we figured out that here's a really interesting first use case.

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