Vincent Harris

So I began getting involved in politics when I was 14 years old in high school.

I started volunteering locally where I'm from in Fairfax County.

And I was kind of a computer nerd growing up and I taught myself how to build websites.

So I was building websites while I was in high school and I started a blog when I was in high school, too.

Called to conservative.com and the and the blog just kind of took off and I used to blog about local politics and elections and would go to local county committee meetings and blog about what was going on.

So I've been active in in politics for a long, long time now.

Yeah, so we manage all digital communications for our clients.

So everything from designing and building websites to social media, to creative and web videos, to online advertising, to email marketing, to sometimes political strategy too, as digital becomes more and more important on advocacy and political campaigns.

So really any way that one of our clients wants to communicate using the internet, that's us.

Got it.

Well, you know, as voters' media choices become more and more fragmented, obviously it becomes more important that we're reaching them where they're consuming news and information.

When I was working for Governor Mike Huckabee in 2007 and 2008, our main two online platforms were MySpace and Facebook, and Facebook just became more and more important towards the end of the campaign.

Well,

Now, Senator Paul's on so many platforms, not just Facebook, but Snapchat and Instagram and Reddit and on and on and on.

And, you know, we we look every day, every month at what online trends are, at what new platforms are and figure out where Senator Paul needs to be to best maximize his specific voice.

So for how do you measure that, Vincent, though?

So it just varies based on the client.

So someone like Senator Paul does very well with younger voters.

So the plurality of people visiting his website are younger voters, people between 18 and 35.

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