Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Will Schroter

๐Ÿ‘ค Speaker
994 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Um, Blaine got, I think, let go at some point, you know, as private equity companies do, I'm sure he didn't do anything wrong.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

It's just the nature of the transactions.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Um, and you know, it's, I don't think he's been there for at least five years.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Who knows?

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Well, the first one I was working on wasn't my idea.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

It was a company called SwapAlease.com.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

And what I loved about it was it was a really simple concept that allowed people to get in and out of car leases online.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

And it's actually a huge market and a really interesting business.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

But back then, it was way ahead of its time.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

You bet, you bet.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

And it was started by a family office based in Cincinnati, Ohio that owned a bunch of car dealerships.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

So they were native to it, but they didn't understand how to build an internet company.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

They'd gotten a little bit of a start, but didn't understand how to scale it.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

And I think it was doing maybe $20,000 of revenue at the time, which was a lot considering the time.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

But I was building this incubator and I jumped on board, became CEO and scaled it.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Now here's what happened within a couple of years.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

Um, they got to about $3 million of revenue on about a million dollars of EBITDA.

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

And I remember thinking to myself, uh,

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

what if I could do this 10, 20, 30 more times?

SaaS Interviews with CEOs, Startups, Founders
How Wil Schroter Made Money at 22 years Old to Eventually Launch Startups.com

What if nowadays in this new world, even base hits are a home run, right?