Zack Wickham

I mean, I feel like it's one of those things where I never stopped.

I was always doing my background.

I have my MBA, my undergrads in communications.

I was always working with...

like celebrities or TikTokers or people with social media.

So I was always doing kind of like social media management, but also executive assisting.

So I've kind of like done it all in LA.

And I still do a lot of that like side projects or like one-off campaigns for people and help them with it.

But now I'm kind of like doing it for myself, which is really nice because I do feel like my entire life

Career here or whatever has always been supporting other people's dreams.

And now it's like my time to support my own And how did that when did you make that decision?

I mean, I think it's just, we kind of just fell, it just kind of happened and we fell into it and it was being taught, but like it's our real friend group.

So it would be different if it was like a casting or whatever, but it was like, these were just our friends and it just like fell into place.

Yeah.

I was like that cast.

Yeah.

I know.

I wish, I wish Brittany could be here.

I know.

It's a real bummer.