Zak Brown
👤 SpeakerAppearances Over Time
Podcast Appearances
So we started to really engage with our fans and be a team that fans loved or liked, which there was some data that came out recently, and we were the most loved and least disliked
racing team, which is very important.
It's great to be the least disliked.
Yeah, because in sport, you know, it's quite a polarizing business.
And a lot of credit to that.
Two or two drivers, you know, world champion Lando Norris and Oscar Piastri, two of the nicest guys in the world when they don't have helmets on.
And when they got the helmets on, they're tough characters.
I wanted to ask you about the fans and the fandom and sort of that piece of it.
So something I was wrapping my head around as I was learning about F1 and learning more about McLaren when I was getting ready for this interview is that you have –
You have two drivers and fans can get behind the team, but they get behind one driver or another.
There's a bit of that sort of like rivalry piece.
Can you explain how that works and sort of the significance of that for McLaren fans and the fandom?
Yeah, I think there's a lot of different ways fans kind of take in sports and racing.
So you have people that are fans of teams.
I'm a McLaren fan.
I'm a Ferrari fan.
I'm a Mercedes fan.
And when a driver moves, they kind of remain loyal to the team.
And they pick a favorite driver or two, not necessarily an either or.
And then you have fans that are fans of the drivers.