The AI vs. Paywall War: Why Visibility Is the Real Fight

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AI Ready Podcast with Harrison Painter not yet transcribed

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Recorded11 Jul 2025

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Publishers are panicking.They’re suing OpenAI, blocking ChatGPT, and locking down their websites like it’s 2009.But here’s what they’re missing:This isn’t just a copyright battle.It’s a visibility war.In this episode, we break down:– How AI is becoming the new search engine– Why blocking GPTBot is like blackballing yourself from Google– What creators and businesses must do to stay relevant– And how open content is quietly winning the futureIf you publish anything — blogs, newsletters, podcasts, videos — this one’s for you.The fight isn’t about protecting your content.It’s about making sure anyone — human or machine — can still find it.Listen in.This is happening. You ready?

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