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AI & I

Best of the Pod: Vercel's Guillermo Rauch on AI and the Future of Coding

13 Aug 2025

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Read Dan Shipper's essay on the allocation economy: https://every.to/chain-of-thought/the-knowledge-economy-is-over-welcome-to-the-allocation-economyGuillermo Rauch is one of the most prolific coders of this generation. But he doesn’t think of himself as a coder anymore. Coding, he says, is a specific skill that AI is becoming great at. Instead, he thinks the future of coding is more holistic, full-stack engineers who can ideate, design, and execute all together. Guillermo is the founder and CEO of Vercel, the creator of NextJS, and SocketIO. We spent an hour talking about the future of software development in an AI world—and the meta-skills that are essential for the coders of today to master—in order to use tomorrow’s tools to their fullest extent.If you found this episode interesting, please like, subscribe, comment, and share! Sponsors:LTX Studio is helping storytellers go from concept to delivery in one seamless platform. Whether you're storyboarding your next film, prototyping ad concepts, or creating pixel-ready assets, LTX Studio allows you to fully realize your imaginations. Check them out here: https://tinyurl.com/2d5nx3utAttio is the AI-native CRM built for the next era of companies. With Attio, setup takes minutes. Connect your email and calendar, and it instantly builds a CRM that mirrors your business. Go to https://www.⁠⁠⁠⁠attio.com/every to get 15% off on your first year.Want even more?Read Dan Shipper's essay on developing taste with AI: https://every.to/chain-of-thought/what-i-do-when-i-can-t-sleepTry Cora to manage your email with AI: https://cora.computerTry Spiral to repurpose content with AI: https://spiral.computerTry Sparkle to organize your files with AI: https://makeitsparkle.coSign up for Every to unlock our ultimate guide to prompting ChatGPT here: https://every.ck.page/ultimate-guide-to-prompting-chatgpt. It’s usually only for paying subscribers, but you can get it here for free.To hear more from Dan Shipper:Subscribe to Every: https://every.to/subscribe Follow him on X: https://twitter.com/danshipper Timestamps00:00:00 - Episode start00:01:33 - Introduction00:03:18 - How to spot trends early00:07:34 - Why you should be your own customer00:14:55 - How to create an ecosystem of talent and ambition00:17:29 - Why Guillermo doesn't identify as a coder00:20:50 - AI is gearing us toward an allocation economy00:28:34 - How Vercel's copilot compares with other coding agents00:40:35 - Guillermo's advice on having better taste00:42:46 - The future of AI agents is specialized00:47:50 - How AI startups can compete with big techLinks to resources mentioned in the episode:Guillermo Rauch: @rauchgVercel: https://vercel.com/ Last week’s episode with Nabeel Hyatt: https://every.to/podcast/the-venture-capitalist-who-only-makes-two-bets-a-yearDan’s essay about the allocation economy: https://every.to/chain-of-thought/the-knowledge-economy-is-over-welcome-to-the-allocation-economy

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