Ep. 161 - Chris is joined by a returning guest, Kronda Adair, to address a major need in the marketplace; implementing marketing automation the right way. Kronda is a decorated marketer and has been on the podcast before, but in the last year she has assessed and realized that what people needed before, is not what they need anymore. Chris and Kronda dive into all the details of what exactly that means for business owners in 2023 and beyond. Plus, they also cover best practices of maintaining your CRM software and how not doing so properly could be greatly impacting your bottom line. This may be a discussion you didn't you know you needed to hear, but by the end of this episode, you'll clearly see how this very well may be the missing piece you and your CRM software have been looking for.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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