Welcome back to the Alt Goes Mainstream podcast.Today’s episode brings us to the apex of the wealth channel. We sat down in Goldman Sachs’ HQ at 200 West with Sara Naison-Tarajano, a Partner and Global Head of Private Wealth Management Capital Markets and Global Head of Goldman Sachs Apex Family Office Coverage. Sara is also responsible for the One Goldman Sachs Family Office initiative in the Americas.Sara has been at Goldman Sachs for over 26 years, where she’s worked in a number of roles across the firm, equipping her with a multi-disciplinary background that is brought to bear in her current role leading a global platform that delivers multi-asset investing, financing, and direct investment opportunities to some of the world’s largest family offices. Goldman Sachs Apex Family Office Coverage now serves more than 600 family offices across the globe.Sara and I had a fascinating discussion about the growing intersection between private markets and private wealth and what some of the wealth channel’s largest investors find interesting and differentiated in private markets. We covered:How Sara expected to spend one year at Goldman and it turned into 26 years at the firm.How her background in derivatives structuring in public markets has helped her approach private markets – and what investors in private markets can learn from being exposed to public markets.Why Sara decided to create Goldman Sachs Apex to build a dedicated group to help large family offices invest directly into private markets.How Apex is related to Goldman’s “One Goldman Sachs” initiative.How the power of the platform helps to differentiate Goldman’s wealth management business.What lessons the wealth channel can learn from how the UHNW and billionaire family office segment approaches private markets.Takeaways from the Goldman Sachs Family Office Insights Report.How the wealth channel can engage the next generation clients and how private markets play a role in reaching the next gen.Thanks Sara for coming on the Alt Goes Mainstream podcast to share your expertise and wisdom on private markets and working with the wealth channel.Show Notes00:00 Introduction: 26 Years at Goldman Sachs00:59 Welcome to the Alt Goes Mainstream Podcast01:05 Meet Sara Naison-Tarajano03:07 Sara's Career Path04:51 Intellectual Curiosity in Finance05:29 The Role of Derivatives06:59 Transition to Wealth Management07:51 Goldman's Culture of Creativity08:48 The Birth of Apex09:12 Why Apex?10:48 Serving Family Offices11:25 The Apex Model12:46 Early Days of Apex14:09 Family Offices and Direct Deals16:12 The Growing Role of Family Offices19:56 Misconceptions About Family Offices23:26 Engaging the Next Generation34:29 Liquidity in Private Markets34:41 Decline in Public Companies34:52 Access to Capital in Private Markets35:14 Emerging Trends in Private Markets35:36 Focus on Secondaries36:02 Family Offices and Secondaries38:19 Goldman's Secondary Market38:56 Goldman's Acquisition of Industry Ventures39:55 Family Offices' Investment Strategies40:14 US vs Global Family Offices40:38 Private Markets and Inflation42:42 Advice for Wealth Channel Investors43:02 Illiquidity Premium in Private Markets43:56 Importance of Vintaging44:28 Evergreen Funds vs Drawdown Funds47:22 International Family Offices49:27 Geopolitical Concerns and Investments52:55 Mega Trends in Investing54:15 Infrastructure and AI56:16 Simple Wealth Management Strategies58:57 Private Credit and Fixed Income01:00:48 Risks in Private Markets01:02:22 Future of Apex and Wealth ManagementEditing and post-production work for this episode was provided by The Podcast Consultant.

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