Amazon Ads Raw Daily
Episode #31 - Amazon's New Moves: Prime Wireless and E-commerce Market in Germany π±π
06 Jun 2023
Episode #31 - "Amazon's New Moves: Prime Wireless and E-commerce Market in Germany π±π"In this episode, we cover the intriguing news of Amazon planning to enter the mobile phone business, potentially offering a new benefit to Prime members. We also discuss the rising e-commerce market in Germany, amidst shifting sales dynamics due to Brexit.Welcome to Episode 28 of our Amazon Ads Raw Daily podcast. Today's focus is on the recent Business Insider report about Amazon's possible venture into the mobile phone industry and the growth of the e-commerce market in Germany.Prime Wireless: Amazon is rumored to be in talks with mobile network operators T-Mobile and Verizon in the US about offering a mobile phone contract, potentially dubbed "Prime Wireless". This could significantly cut down on average monthly mobile phone bills and offer an added benefit to Prime members, boosting Prime membership and increasing the customer lock-in effect. We also discuss the strategic implications for mobile network operators and the potential for Amazon to eventually build its own infrastructure, similar to its logistics model.German E-commerce Market: The second topic we discuss is the forecasted 6% growth in Germany's e-commerce market this year, potentially reaching nearly 90 billion. Germany is the second largest e-commerce market in Europe, closing the gap with the UK as it becomes increasingly challenging for European-based sellers to operate in the UK due to post-Brexit restrictions on logistics and customs.Overall, the growth of the e-commerce market and Amazon's potential new venture represent promising trends for online sales and offer new perspectives for sellers, marketers, and consumers alike.Thanks for listening and if you like the podcast make sure to subscribe!Check out the YouTube Channel as well:https://youtube.com/@AmazonAdsRawDailyMore Infos about the Me & the Podcast can be found here:https://alexanderswade.com/amazon-ads-raw-daily/Follow me on LinkedIn:https://www.linkedin.com/in/alexanderswade/ Hosted on Acast. See acast.com/privacy for more information.
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