How does Head of Innovation challenge the slow moving, traditional Fashion Industry? By evoking strong emotions in fashion leaders using state of the art emerging technologies. Matthew Drinkwater, Head of Innovation Agency at London College of Fashion knows a thing or two about how gaming, emerging technologies like VR and AR and fashion can co-exist and work together. In Episode 34 I talk with Matthew about the big shift in fashion tech, what the Metaverse is and how to support the young talent that is disrupting the fashion industry. We talk everything from 2D, 3D, the skills required for fashion brands of the future and what to expect in the future. ------------------------------- WE DISCUSS ------------------------------- 02:12 - What does Head of Innovation do? 05:00 - Matthew’s background 08:26 - Who is driving the change in fashion? 09:48 - What problem is emerging tech trying to solve in the fashion industry? 11:41 - What is coming in the future? 14:42 - Who should companies be hiring now and how to support them? 22:23 - What are the new cool emerging technologies? 23:36 - What must tech founders know about the fashion industry? 27:49 - Metaverse - what is it and why should we care? 34:25 - Dangers of the metaverse 36:48 - Retail needs to change 38:52 - Gap between customer and brands? 41:02 - Main road blocks for adopting emerging technologies 42:55 - What advice would you give to young entrepreneurs in fashion tech? ----------------------------------------- MATTHEW DRINKWATER ----------------------------------------- LinkedIn: https://www.linkedin.com/in/matthewdrinkwater/ Instagram: https://www.instagram.com/matthewdrinkwater/ Twitter: https://twitter.com/drinkmatt FIA: www.fialondon.com ------------------------------- FOLLOW ME ON ------------------------------- LinkedIn: https://www.linkedin.com/in/mariahvo/ Instagram: https://www.instagram.com/mariahvo/ Twitter: https://twitter.com/mhvorostovsky HVO Search: https://www.hvosearch.com ------------------------------------------------------------------------------------------------------- Need help HIRING - head over to - http://www.hirewithmaria.com ------------------------------------------------------------------------------------------------------- LEAVE A REVIEW: If you’re listening on Apple Podcasts make sure to Follow, Rate, and leave a REVIEW.

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