Anatomy of a Leader with Maria Hvorostovsky
#56 Inside Feelunique: Aaron Chatterley's Secrets to Building a Global Beauty Brand
20 Jun 2023
Aaron Chatterley, is the trailblazer who co-founded and built the largest online retailer of premium beauty products in Europe – Feelunique. In this episode we talk about how Aaron pivoted his career as an aspiring musician to becoming a pioneering entrepreneur. Building a Global Brand: Discover the secrets behind creating a global powerhouse in the beauty e-commerce landscape. Learn about the trials and triumphs that come with building a brand that resonates worldwide. Identifying Market Gaps & Engagement: Tune in to Aaron's invaluable insights on identifying market gaps and leveraging opportunities for success. Learn about his strategies for engaging with beauty experts and cultivating strong relationships with suppliers and customers. The Magic of Co-Founders: Understand why cultural fit and complementary skills are pivotal for co-founders. Hear about how these factors contributed to Aaron's entrepreneurial triumph and the birth of Feel Unique. Work-life Balance & Well-being: Explore the often overlooked importance of work-life balance, mental health, and physical well-being in entrepreneurship. Gain inspiration from Aaron's experience and dedication to these crucial aspects of life. The Relentless Pursuit of Innovation: Witness Aaron's unwavering spirit and constant chase for innovation in the beauty industry. Learn how his innovative approach led Feelunique to stand out and flourish in a competitive market. Listen now to delve deeper into Aaron Chatterley's extraordinary path to success and gain insights that could be the key to your own entrepreneurial brilliance. Join us for this inspiring story of a remarkable entrepreneur who transformed the beauty industry. WATCH on YouTube - https://bit.ly/3JkfXgW Timestamps: 00:00 - Trailer 01:55 - Unexpected Career Path: From Music to Marketing 05:32 - Seizing an Opportunity: Starting a Web Design Company 08:55 - Entrepreneurial Ventures: Starting an E-commerce Business 13:24 - The Birth of an Idea: Founding Feelunique 17:18 - Identifying Market Gaps: Researching Existing Players 25:25 - The Importance of Beauty Expertise and Physical Stores 29:24 - Cultural Fit in Recruitment 33:21 - Balancing Qualifications and Cultural Fit in Hiring 35:07 - Building Strong Relationships for Business Success 37:34 - The Benefits of Having a Complementary Co-Founder 43:38 - The Role of Complementary Skills in Founders' Relationship 49:17 - Conflict Resolution: Key to Business Success 53:12 - The Link Between Physical Health and Mental Health 55:55 - Therapy and Finding the Right Therapist 01:01:06 - Physical Well-Being for Mental Health Aaron Chatterley: LinkedIn: https://www.linkedin.com/in/aaron-chatterley IG: https://www.instagram.com/aaronchatterley Indu: IG: https://www.instagram.com/indu.beauty/ Website: https://www.indu.me/ Follow Maria Hvorostovsky: LinkedIn: https://www.linkedin.com/in/mariahvo/ Instagram: https://www.instagram.com/mariahvo/ TikTok: https://www.tiktok.com/@maria_hvo Twitter: https://twitter.com/mhvorostovsky HVO Search: https://www.hvosearch.com Podcast filmed, edited and produced by: https://www.londonbeautyphotographer.com/ LEAVE A REVIEW: If you’re listening on Apple Podcasts make sure to Follow, Rate, and leave a REVIEW.
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