Peter Cowley is an entrepreneur and very active angel investor with a degree in Engineering/Computing from Cambridge University, Peter has founded and run technology and construction businesses for 35+ years and, since then, has angel invested in over 45 start-ups in Cambridge and London. He is a non-executive director of five of those. Peter is also a board member of the Cambridge Angels, and has mentored countless entrepreneurs. He setup and now runs the Martlet start-up investment fund of Marshall of Cambridge and is a Fellow in Entrepreneurship of the Cambridge Judge Business School. In Today's Episode You Will Learn: 1.) How Peter made his entry into the investing world and what it was that attracted him to investing? 2.) What are Peter's most effective methods of deal sourcing? How does he find the great companies in his portfolio? 3.) Does Peter have a criteria for investment? What does his DD look like prior to investing in a company? 4.) Once invested does Peter believe angels have a moral obligation to follow on? If so, why? 5.) What are Peter's thoughts on flat rounds? What are the signals that an investor should look for to show that enough has been done to make the flat round worth investing in? 6.) Are there any signs that an investor should take as reason to be worried and not invest in the round? 7.) How do investors make sure, once they have decided to invest in a flat round that the founders stay motivated and keep the team motivated? As always, you can learn more about SyndicateRoom here: www.syndicateroom.com

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