Sales Learning Curve And Account-Based Marketing with Mark Swendsen

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Recorded07 Aug 2020

Publisherfeed.podbean.com ↗

Handlerec:18943865

Show notes

Mark Swendsen brings two decades of experience leading global sales teams for startups and public companies. He is a Chief Revenue Officer at DNAnexus and has expertise in creating go-to-market focus, as well as scaling the revenue engines of emerging tech companies. In this episode, we are addressing two topics. First, how a startup should build a sales organization that fits its stage, and, second, how startups can leverage account-based marketing campaigns.

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