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Architecture Business Club with Jon Clayton

How To Use AI To Free Up Your Time with Bryon McCartney | 111

11 Dec 2025

Description

Want to streamline your least favourite tasks? In this episode of Architecture Business Club, host Jon Clayton explores innovative ways to leverage AI for automating routine and time-consuming tasks in architecture. Joined by Bryon McCartney, CEO of Archmark, the discussion covers identifying tasks AI can optimise, the Teach framework for deciding what to automate, and practical tips for training AI to match your unique tone. Bryon shares insights on creating efficient workflows using AI, recounts his experiences enhancing his agency's profitability through AI integration, and underscores the importance of starting small for those new to AI. Additionally, the episode details Bryon's approach to building an AI-powered advisory board and a successful workshop using AI tools, emphasising the role of AI in freeing up time for creative and strategic work.Today’s GuestToday's guest is Bryon McCartney, CEO of Archmark, a leading business coaching, branding, and marketing firm working exclusively with architecture firms. Bryon has more than 35 years of experience and has led digital marketing initiatives for Calvin Klein, General Motors Europe, Lipton Foods, and many others. He has founded and led six successful creative service firms since 2002 and has helped more than 5,000 architects transform their practices. He's the only Business Made Simple, Small Business Flight School, and StoryBrand certified coach serving the architecture industry, and he's on a mission to help 10,000 firm leaders by 2030.—Episode Highlights00:00 Introduction: Tackling Your To-Do List with AI00:47 Welcome to Architecture Business Club01:06 Meet Bryon McCartney: Transforming Architecture Firms01:51 The Power of AI in Architecture05:42 Identifying Tasks for AI Automation06:04 Streamlining Meeting Notes and Emails with AI11:20 The TEACH Framework for AI Automation14:37 Treating AI Like a Summer Intern20:17 Balancing Instructions for AI21:14 Five-Step Formula for Writing AI Prompts22:59 Creating a Blog Post with AI24:39 Structuring Your AI Prompts25:15 Avoiding Common AI Pitfalls26:11 AI's Impact on Agency Profitability26:32 Early Experiences with AI27:13 Adopting AI Tools in Business28:07 Streamlining Client Onboarding with AI29:54 AI-Powered Workshops and Presentations31:29 Efficiency Gains and Profitability Boost31:49 Using AI in Podcast Production32:40 Building an AI Advisory Board35:38 Getting Started with AI39:10 Choosing the Right AI Tools41:00 Creating AI-Powered Workshops46:05 Final Thoughts on AI Integration50:15 Connecting with Bryon McCartney—Key TakeawaysView AI as a powerful tool to free up your time by automating repetitive and routine tasks. By letting AI handle admin, meeting notes, and standard email responses, you can focus more on creative and strategic work that you truly enjoy.You need to approach AI like you would a summer intern: provide clear instructions, context, and feedback. AI is not a magic solution; it requires you to define what a good result looks like and to iterate, refining your prompts and expectations as you go.You will benefit most from AI if you start small, choosing tasks you know well and can clearly explain. As you build confidence, you can gradually integrate AI into more areas of your work and life, ultimately gaining a competitive edge and improving your efficiency.—Connect with Bryon McCartney on LinkedIn 🤝Learn more about our guest’s services...

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