Architecture Business Club with Jon Clayton
When Sales Slow Down…What To Do To Get More Sales with Helen Tebay: Part 1 | 055
14 Nov 2024
Jon and guest Helen Tebay discuss how small architecture firms can overcome a sales slump. They talk about the importance of staying calm, being consistent, and focusing on problem-solving. They share tips on how to re-engage with past clients, use content to answer questions, and look back at successful months to find patterns. Helen also compares sales strategies to dog training, highlighting the need for consistency and the right energy. Tune in for practical advice on getting more sales for your architecture practice!Today's Guest...Helen Tebay helps service-based business owners like coaches, consultants, and experts to sell and market their businesses. Win more 4 and 5-figure clients faster. Feel better about selling and learn how to sell better.Episode Highlights...00:00 Introduction01:48 Dog Training and Sales Parallels04:14 Staying Calm During Sales Slumps06:52 Analysing Past Successes13:22 Reconnecting with Past Clients20:36 Creative Marketing Strategies24:54 Quick Sales Tips for Architects29:10 Conclusion and Next Episode TeaserKey Takeaways...Staying Calm and Solving Problems When Sales Drop:If sales slow down, try not to worry. Instead of panicking, look back at what worked well before. Think about what actions and mindsets led to good sales times. Staying calm and focused on solutions will help you handle slow sales periods better.Reconnecting with Past Clients:Reaching out to past clients or leads is a good way to get new sales quickly. A follow-up message can remind them of your work and bring them back. Personal messages, like checking in or suggesting new services, can make them feel valued and more likely to return.Showing Value and Easing Client Worries:Help clients feel more comfortable by sharing helpful info. Create videos or articles that answer common questions or show what to expect in the architecture process. Showing successful projects and sharing client stories can also help build trust and show that your services are worth it.Links Mentioned In The Episode...Connect with Helen on LinkedInVisit Helen’s Website—--Interested in working with Jon?👉 Book a chat with Jon to explore working with him 📞Resources…👉 Grab the Architecture Business Blueprint 🎁It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge).👉 Join our (free) WhatsApp Discussion Group 🎁👉 Follow or Connect with Jon on LinkedIn 🤝👇 And if you enjoyed this episode…Please leave a 5-star review or rating wherever you listen to podcasts, and don’t forget to hit the subscribe button so you never miss an episode.In The Next Episode...You can hear Part 2 of my conversation with Helen in the next episode.
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