Architecture Business Club with Jon Clayton
When Sales Slow Down…What To Do To Get More Sales with Helen Tebay: Part 2 | 056
21 Nov 2024
Jon continues his chat from the previous episode with sales expert Helen Tebay. They discuss practical tips to convert cold leads into hot sales. Helen shares advice on dealing with unresponsive clients and the importance of booking follow-up steps during initial calls. They also cover strategies for getting video testimonials and staying focused during slow periods. Jon shares why proactive outreach and customer-focused communication are so important.Today's Guest...Helen Tebay helps service-based business owners like coaches, consultants, and experts to sell and market their businesses. Win more 4 and 5-figure clients faster. Feel better about selling and learn how to sell better.Episode Highlights...00:00 Introduction01:20 Dealing with Ghosted Leads02:18 Booking Follow-Up Calls04:39 Direct Communication Strategies09:36 Staying Focused During Slow Months12:42 Understanding Client Value14:52 Gathering Client Testimonials16:17 Leveraging Video Testimonials24:18 Real and Relatable Marketing25:48 Final Thoughts and Key Takeaways27:17 Favorite Travel Destinations28:34 Where to Find Helen Online29:10 Closing Remarks and Next Episode TeaserKey Takeaways...Importance of Following Up and Being ClearYou should always schedule a follow-up call straight after your first meeting or sending a proposal. This keeps things moving and stops leads from disappearing. Be clear and direct when reaching out again, whether it’s through an email or a phone call. It helps you get answers and restart any stalled conversations.Staying Active When Business is SlowDuring quiet times, stay focused by taking small but effective steps. Have meaningful chats with potential clients, share helpful advice, or highlight past client wins. Doing things like hosting a live session or posting success stories keeps your name out there and shows you’re still open for business.Keeping Your Marketing RealPeople connect with what’s real. Instead of polished ads or perfect videos, try sharing behind-the-scenes clips or genuine client stories. This shows the true side of your work and helps build trust with new clients who can see what it’s like to work with you.Links Mentioned In The Episode...Connect with Helen on LinkedInVisit Helen’s Website—--👇 Click the link below to grab the Architecture Business Blueprint 🎁It’s the FREE step-by-step formula to freedom for architects, architectural technologists, and architectural designers.https://architecturebusinessclub.com/blueprint—--Interested in working with Jon?👉 Book a chat with Jon to explore working with him 📞Resources…👉 Grab the Architecture Business Blueprint 🎁It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge).👉 Join our (free) WhatsApp Discussion Group 🎁👉...
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