How to Strengthen Your Work + Decide Where to Sell It | Artist Consultant, Pennylane Shen [REPLAY]

As it's one of our most popular episodes to date (and a personal favorite), I wanted highlight this conversation with Pennylane Shen. It's also excellent compliment to the the Artwork Development Series that we just wrapped up (check out the past 3 episodes if you haven't yet). Much of what we've been discussing is distilled nicely in this interview, and as well as given a totally fresh perspective by Pennylane. If you've heard this one before, re-listening is a GREAT check-in to see how you're relating to her points and suggestions now v. then. If you're coming across this conversation for the first time-- you're in for a treat! We talked about… -- The two overarching factors that make for strong artwork and how to know if you’re hitting the marks --Navigating experimentation and incorporating just the right dose of it -- Why you need to bulk up the “meat and potatoes” of your work and ways to bring meaning and substance to the forefront of what you make -- How to overcome the insecurity of being self-taught -- The things to become aware of in your own self (or continued!) art education -- Determining which way of selling your work is right for you: self-representation v. working with a gallery BIO Pennylane Shen is an artist consultant, curator and educator. Since 2006, her company Dazed and Confucius has offered personalized consultations, group workshops and business development with regular seminars held worldwide. Artist consultants Pennylane and David advise over 1000 artists each year. With a variety of services catered to the fine artist, Dazed and Confucius has quickly become the "one-stop shop" for artists navigating the fine art industry. Pennylane holds a Master’s Degree in Visual Culture Theory from New York University and has lectured at various forums throughout Canada, the US and the UK. Her teaching experience includes Langara College and the NYC Crit Club. For more than a decade, Pennylane has worked in commercial galleries such as the Bau-Xi Gallery, the longest standing commercial gallery in Canada. In her hometown of Vancouver, BC Pennylane has curated for the Vancouver Mural Festival. An avid supporter of art and wellness, she sits on the board for the Vancouver General Hospital and UBC Foundation, collecting notable art pieces for hospital walls. UNIQUE: a Style Development Workshop Series is open for enrollment through 10/6. Learn more and sign up here. Head to patreon.com/devonwalz for bonus episodes. FOLLOW PENNYLANE www.dazedandconfucius.com/ IG: @dazed.and.confucius FOLLOW THE SHOW @artandmagicpodcast FOLLOW DEVON IG: @devonwalzart Tittok: @devonwalz

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