Michael Falk is IP Australia's Chief Economist. He joins Owen for a refresher on IP and what it means to protect your brand as you grow. PDF: Intellectual property reference guide Questions covered with Michael IP Australia was a guest on a previous episode and spoke about patents and trade marks. Can you remind us what the different forms of IP are? Can you explain the role of intellectual property (IP) in the entrepreneurial journey? How can it be a crucial factor in the success of startups and innovative ventures? How should business founders and owners think about IP in crafting their business strategy? How can entrepreneurs strike a balance between protecting their intellectual property and maintaining a collaborative mindset, especially when engaging in open innovation or partnerships? What resources are available for entrepreneurs who want to learn more about intellectual property and its potential impact on their business strategies? *** 📧 Head over here send Jordan, Danil and Owen a question to answer on air. Just select “The Australian Business Podcast” when prompted: https://bit.ly/3QtiY00 👀 New here? Subscribe for weekly shows! Subscribe to the Australian Business Podcast on all major platforms. We release episodes weekly! 💻 Grey Space website: http://bit.ly/3DG5lWS The information on this website and in our podcasts is general financial, tax and legal information only. That means, the advice does not take into account your objectives, financial situation or needs. Because of that, you should consider if the advice is appropriate to you and your needs, before acting on the information. In addition, you should obtain and read the product disclosure statement (PDS) before making a decision to acquire a financial product. If you don’t know what your needs are, you should consult a trusted and licensed financial adviser, lawyer or accountant who can provide you with personal financial product advice. Please read our Terms & Conditions and Financial Services Guide before using this website. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

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