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Automation Unplugged Podcast

#325: They Clicked. Now What? The Integrator's Guide to Campaign Follow-Up

08 Oct 2025

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SHOW NOTESThis conversation is hosted by Kat Wheeler, and together they discuss:Why follow-up is the missing link between clicks and customersThe common traps integrators fall into—like assuming interest or lacking a clear processAnd how to use tools like CRMs and automation without losing the human touchWhether you’re trying to improve speed-to-lead or get better ROI from your campaigns, this episode delivers practical strategies and Keith’s trademark one-liners to keep you thinking.Let’s dive in—here’s Automation Unplugged with Kat Wheeler and Keith Kearney. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

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