Ep124: Powering Enterprise AI - How Our AI Journey Evolved featuring Jamf

Sam Johnson, Chief Customer Officer of Jamf, discusses the implementation of AI built on Amazon Bedrock that is a gamechanger in helping Jamf’s 76,000+ customers scale their device management operations.Topics Include:Sam Johnson introduces himself as Chief Customer Officer from Jamf companyJamf's 23-year mission: help organizations succeed with Apple device managementCompany manages 33+ million devices for 76,000+ customers worldwide from MinneapolisJamf has used AI since 2018 for security threat detectionReleased first customer-facing generative AI Assistant just last year in 2024Presentation covers why, how they built it, use cases, and future plansJamf serves horizontal market from small business to Fortune 500 companiesChallenge: balance powerful platform capabilities with ease of use and adoptionAI could help get best of both worlds - power and simplicityAI also increases security posture and scales user capabilities significantlyCustomers already using ChatGPT/Claude but wanted AI embedded in productBuilt into product to reduce "doorway effect" of switching digital environmentsCreated small cross-functional team to survey land and build initial trailRest of engineering organization came behind to build the production highwayTeam needed governance layer with input from security, legal, other departmentsEvaluated multiple providers but ultimately chose Amazon Bedrock for three reasonsAWS team support, large community, and integration with existing infrastructureUses Lambda, DynamoDB, CloudWatch to support the Bedrock AI implementationAI development required longer training/validation phase than typical product featuresReleased "AI Assistant" with three skills: Reference, Explain, and Search capabilitiesParticipants:Sam Johnson – Chief Customer Officer, JamfFurther Links:Jamf.comJamf on AWS MarketplaceSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

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