AWS for Software Companies Podcast
Ep155: Balancing Innovation and Regulation: Europe's Competitive Edge in AI and Cloud
08 Oct 2025
Dion Hinchcliffe, Vice President of CIO Practice at Futurum Group, reveals how EMEA software companies can turn Europe's regulatory rigor into a competitive superpower while navigating AI adoption and cloud transformation challenges.Topics Include:AWS surveyed 750+ EMEA software companies to understand their growth challenges.European tech firms lag US counterparts but AI presents catch-up opportunity.EMEA companies prioritize data sovereignty and privacy over rapid cloud adoption.Tier-2 local cloud providers often lack capabilities needed for global scaling.Cloud-native companies show faster growth and innovation than traditional competitors.Best practices for cloud architecture now well-established across major platforms.CEOs lead AI transformation; 100% of tracked companies using AI substantially.Software companies report 80% of customers now requesting AI capabilities.IT talent shortage requires solutions needing minimal specialized skills to deploy.ERP modernization accelerating as cloud-native systems offer superior capabilities.Europe's regulatory rigor becomes competitive advantage in trustworthy technology.AI adoption continues at light speed; quantum computing emerges within five years.Participants:Dion Hinchcliffe - Vice President of CIO Practice, Futurum GroupMassimo Ghislandi – Head of EMEA Marketing for Software Companies, Amazon Web ServicesSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
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