B2B Marketers on a Mission
Ep. 65: How Diversity and Innovation Impact B2B Marketing – Interview w/ Liz Fendt
02 Nov 2021
Description
Liz Fendt (Global Chief Marketing Officer, TÜV SÜD) talks about why she believes diversity and innovation go hand in hand in B2B organizations, the barriers that need to be addressed, and why diversity of thinking is imperative to overall growth and team performance.
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