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Banking Transformed with Jim Marous

Growth Requires an Experience Mindset

27 Jun 2023

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Companies with engaged employees experience lower turnover, higher productivity, improved communication and collaboration, enhanced customer service and increased sales. According to research, an increased focus on employee experience can increase revenue and profits by more than 50 percent. This is why 84% of executives rate employee experience (EX) as important to delivering a better customer experience (CX), according to Deloitte. Unfortunately, less than 10% of firms say they are ready to actively improve employee experiences. I am excited to have Tiffani Bova, the global customer growth and innovation evangelist at Salesforce, and the Wall Street Journal bestselling author of the new book ‘The Experience Mindset’ on the Banking Transformed podcast. We discuss why organizations need a new operating mentality that takes into account the needs and preferences of both customers and employees with every decision made. This episode of Banking Transformed is sponsored by Microsoft: See how Microsoft can help to unlock new opportunities at speed through innovative business models, deliver differentiated customer experiences across channels, products and services, and redefine new ways of working. More at Microsoft.com/financialservices

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