Every coach agrees that we should pull together a customer or client avatar worksheet for the audience we are trying to position ourselves in front of. However, most fall short by only focusing on the demographics of their audience and leave out the more important psychographics that entrepreneurs need to tap into. In this episode, host James Patrick shares the four most important things we as business owners need to understand about our audience to best position our products and services. Get the FREE WORKSHEET from this episode by texting James at (480) 605-3254 CONNECT WITH JAMES www.JamesPatrick.com https://www.instagram.com/jpatrickphoto/ Text your business questions to James at (480) 605-3254 or to go https://my.community.com/jamespatrick This episode is brought to you by www.FITposiumPLUS.com where you get monthly live coaching and education modules to support you in your business development goals!

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