81: Core Values, Political Views, and Activism for Business Leaders

I was thrilled this week to welcome Brooke and Tristan of the Reimagining Online Business podcast. If you haven't listened to their show, I can't recommend it enough. Their wry humor and sarcasm right from the first few minutes had me hooked, and I knew by the end of episode 1 that I had to have them both on Big Brave Business. One of the things that Brooke and Tristan are so passionate about is running businesses ethically - which is complicated to do as anti-capitalists in a capitalist world. The more you are aware of the heinous atrocities and human rights violations happening worldwide that are woven into everything we do and the way we engage with our economy, the harder it can be to see (and follow) the light. Is there such a thing as running and growing a business as an anticapitalist founder? We explore this topic and more in today's episode. About Brooke Monaghan (she/her) Business coach & founder of Fruition Growth Network. Brooke is a trusted advisor to founders and leaders who value impact, integrity, and relationships and are on a mission to set things straight in their industry. Her work focuses on the intersection of well-being and bottom line, guiding do-gooder lifestyle business owners to intentionally design profitable businesses around their values and their desired lifestyle. She is the founder of Fruition Growth Network, a collaborative platform providing accessible, quality support to self-employed folks and bringing people together to find power in community. About Tristan Katz (he/they) Digital strategist & equity-inclusion facilitator & consultant. Tristan is a writer, educator, digital strategist, and equity-inclusion facilitator. They specialize in content marketing strategies for justice-focused leaders and queer-trans Diversity, Equity, Inclusion, & Belonging (DEIB) training and consulting. Tristan’s intention is to share this work with an anti-oppression and intersectional lens. He’s worked with organizations and clients such as Portland Public Schools, Accessible Yoga School, HubSpot, Stanford University’s YogaX program, and Williston Northampton School, among many others. Tristan was named one of Yoga Journal’s 2021 Game Changers and he is proud to have spent several years serving on the Board of Directors at Accessible Yoga before the non-profit dissolved in early 2024. Connect with Brooke & Tristan https://www.reimaginingonlinebusiness.com/ Connect with Sarah & Big Brave Business: https://www.instagram.com/sarahkheeter/ https://www.threads.net/@sarahkheeter  https://www.instagram.com/bigbravebusiness https://www.youtube.com/@bigbravebusiness Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH FOR 10% OFF YOUR TICKET!

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