Today’s guest is the queen of turning your everyday shower into a full-blown sensory experience—and the brains behind one of the fastest-growing body care brands to come out of Australia. Lizzie Waley is the founder of Sundae Body, a bold, joyful, and totally delicious take on body care that launched in 2021—and in just a few short years, has exploded into over 7,000 stores across the globe. Today we’re talking fast growth, sensory marketing, brand dupes, and the fun side of funding stress—plus how she built a brand with purpose that people don’t just buy, they believe in. LINKS Follow Britt on: Instagram - @brittney_saunders TikTok - @brittney_saunders YouTube - Brittney Saunders - Fayt The Label Check out FAYT The Label HERE. Purchase my book "Just Getting Started" HERE Follow Sundae Body Seasoning on: Instagram - @sundaebody Shop Sundae Body HERE CREDITSHost: Brittney Saunders. Senior Producer: Xander CrossManaging Producer: Elle Beattie Find more great podcasts like this at novapodcasts.com.au and follow Nova Podcast's Instagram @novapodcastsofficialSee omnystudio.com/listener for privacy information.

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