HOT OFF THE PRESS: Pioneering analysis estimates 300 billion USD is needed by 2030...

...to develop and mainstream the sustainable apparel innovations required to meet key sustainability goals for the apparel industry. Listeners of this podcast series are familiar with our on-going focus on the crucial role finance and investment plays in enabling industry transformation. For the past two years SFA and Fashion for Good have been convening stakeholders to analyse this topic while calling for an analysis estimating how much financial investment is needed. Now we have it! A new report "Financing the Transformation in the Fashion industry" makes a strong case for what financial investment is needed. Michael spoke with two of the report's authors, Katrin Ley from Fashion for Good and Catharina Martinez-Pardo from BCG. Katrin and Catharina explain how they estimated the amount of finance required, what six barriers currently prevent access to this capital, and what six solutions should be implemented to overcome these barriers. If you truly want to understand how the innovation and finance space should work, this is the interview for you. It also reminds us that actors who are serious about transforming the industry need to be honest about what it will take, and will need to act to implement these solutions now. This podcast is supported by the Laudes Foundation (formerly the C&A Foundation), The Rylander Foundation, and TENCEL™. It is produced in collaboration with Ecotextile News.

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