Welcome to the latest episode of “Born For The Trades,” where we dive into the inspiring journey of Chuck, the founder of All Hours Plumbing, Heating, and Cooling. From humble beginnings with just a truck and a deep commitment to service, Chuck has transformed his passion into a thriving business, generating an astounding $11 million in revenue. Chuck is also the Co-Founder of The Opus & Golds Group alongside his sister, Dana. Join us as we explore Chuck’s entrepreneurial mindset, the lessons he learned along the way, and the invaluable insights he has to share with aspiring home service business owners.In this episode, Chuck opens the conversation by discussing the crucial role of lead generation in the home service industry. He shares his tried-and-true techniques for attracting high-quality leads, emphasizing the importance of a robust online presence and local SEO. Chuck highlights emerging trends that business owners should keep an eye on, such as the rise of social media marketing and the integration of customer relationship management (CRM) tools. Understanding the target audience is key for Chuck, who believes that crafting effective marketing strategies is essential for resonating with potential customers.As the conversation progresses, Chuck addresses one of the most pressing issues facing the trades today: hiring and retaining top talent. He candidly shares the challenges he has encountered, from skill gaps to fierce competition for talent. To combat these issues, Chuck offers actionable advice on how business owners can create an attractive work environment, emphasizing competitive wages and fostering a culture of growth and development. For Chuck, investing in your team is not just beneficial; it's essential for long-term success.With the ever-increasing influence of technology in our lives, Chuck also weighs in on whether tools like AI and automation are helping or hindering the hiring process. He acknowledges that while these technologies can streamline applications and improve efficiency, they also introduce new complexities for applicants. Chuck encourages business owners to find a balance, leveraging technology to enhance the hiring experience while maintaining a personal touch.Towards the end of the episode, Chuck dives into strategies that can keep the phones ringing during shoulder seasons when demand tends to wane. He shares innovative marketing techniques, such as seasonal promotions and community engagement, that have proven effective in sustaining business momentum. Emphasizing the importance of adaptability and creativity, Chuck reminds listeners that even during slower periods, opportunities exist to connect with customers and generate leads.Throughout this episode, Chuck’s passion for service shines through, inspiring listeners to embrace their own entrepreneurial journeys. Whether you're just starting out or looking to scale your existing business, the insights shared in this conversation equip you with the knowledge and motivation needed to achieve greatness in the home service industry.Tune in now to hear Chuck’s incredible story and gain the tools you need to transform your own business from garage to greatness! Don’t forget to subscribe, like, and share to support the show and keep the conversation going!Support the show

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