Today we're visiting with Sarah Diligent, owner of Floribunda Rose in Hampshire, England. Sarah describes herself as a Flowerist, author, and teacher. She believes deeply in the value of British flowers and her interest in sustainable floristry inspired her to write A Guide to Floral Mechanics with William Mazuch. Grab a seat and join us as we talk about: the surprising reason she started her own floral business her unique business-building experience with a private tutor the advantages she finds in designing with local grown flowers following her intuition regarding the use of floral foam and how she transitioned away from using it her experience writing a book from idea conception to printing and selling her commitment to elevating British Grown Flowers to a luxury product LINKS MENTIONED IN EPISODE 85: Green & Gorgeous The Garden Gate Flower Co. Buckets of Blooms Flowers From the Farm New Covent Flower Market GB Foliage British Flower Week Kickstarter GF Smith Paper Shane Connolly LEARN MORE ABOUT FLORIBUNDA ROSE HERE: Website | Instagram | Facebook | Floribunda Rose Flower School Sarah's Private Facebook Group: Eco Friendly Florists & Flower Growers Collective This Facebook group is a friendly & supportive place for florists & flower growers who have an interest in using British (or home grown) flowers, 'green' floristry techniques and are interested in generally reducing our collective carbon footprint. A place to shout out for an extra set of hands or to borrow or swap floristry related equipment/paraphernalia. This is also a place to ask questions, support one another & help one another out. Click Here to join. Today's episode is brought to you by: BLOOM TRUST CO. Looking for floral resources you can trust and a safe place to ask questions? Check out the carefully vetted and curated resources available at Bloom Trust Co. Host: Amy McGee (Botanical Brouhaha) BB+ Podcast Sound Engineer: Grayson McGee Music Written & Performed by: Landon McGee

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