How to Be Clear on Your Brand Promise with Aimee Johnson (ZILLOW)

Send us a textMy guest today is Aimee Johnson, the Chief Marketing Officer of Zillow - the world’s largest real estate platform that offers customers an on-demand experience for selling, buying, renting and financing their homes.As CMO of Zillow, Aimee is responsible for driving brand experiences and growing national brand awareness. Prior to joining Zillow in 2018, Aimee served as Sr.VP of Marketing Programs and Digital Innovation at Starbucks. And before that, she held leadership roles at both Campbell’s Soup Company and Sallie Mae.I invited Aimee to be a guest on my show to discuss how she helped transform the Zillow brand int a household name. I wanted to learn what the secret to their success is. And I was curious to get her POV on how technology has changed the way people buy homes.💥IF YOU WANT HELP GETTING YOUR CLIENTS TO FALL IN LOVE WITH YOUR BRAND,  REACH OUT TO ME ON SOCIAL AT BRANDING_BADASS OR EMAIL ME AT [email protected] the showBRANDING MATTERS is one of the 40 Best Branding Podcasts worldwide. It's one of the 17 Branding Podcasts Worth Your Time in 2025. And it's one of the 20 Great Podcasts to Grow Your Brand. Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along with a brief review. And don't forget to order your BADASS T-shirt here.About MeHey there, I'm Joelly - the Branding Badass. My BADASS superpower is helping you build a brand that matters. From branded merch to keynote speaking, when you work with me, you get results! Need help telling your brand story? Learn more here.Let's stay connected!instagram - @Branding_BadasslinkedIn - Joelly Goodsonwebsite - BAMKO.NET

There are no comments yet.

Please log in to write the first comment.