The Making of An Amazon Queen | #PERSPECTIVES with Sophie Howard

KEY TOPICS AND TIME STAMPS: 00:05:15           How Sophie Started with AmazonHow and why Sophie chose Amazon as her online business partner and her life before Amazon wasn’t sustaining or fulfilling her. 00:08:01           Online marketing optionsSophie’s take on affiliate marketing and view of online marketing methods.Who can you trust on line?  We discuss the ups and downs of online platforms 00:11:26           Product SelectionWe unpack ideas on product selection for successSophie explains her thinking around what makes a great product 00:11:45           Why you should avoid the ‘most popular’ productsWhy it’s important not to ‘follow the mob’ when choosing productsWhat kind of thinking should you adopt when choosing a product 00:15:36           Why you should never tell anyone what Amazon products you have sold that have made millions of dollars.Sophie talks about her experiences with copycats and why you should stay low key about your products.How she has launched over a thousand different products How to keep away from the competition and embrace the low competition product niche 00:22:20          How she made $33,000 in a day in salesWorking full time Sophie’s Amazon business started to take off.When did she decide to skip the full-time job?Do you have a business or a product?00:23:01           Daring to dream bigMaking the move from full time work into the business you loveTaking risks, having courage  00:29:11           Adapting The E-Myth approach in businessHow The E-Myth massively changed Sharon’s’ business The Coaching Institute00:30:53           Trade MarketsSearching outside of China for products around the world00:33:14           Intellectual property and creating supplier relationships.00:37:41           Learning from our environmentHow what can you bring to your business success from previous experiences is important -what you should pay attention to00:43:12           Selling the businessWhen you get a million dollars for your online business where and how do you live? 00:45:36           Self careThe importance of managing self-care, balancing life and familyHandling and tolerating ambiguity and uncertainty to figure our way through it and to give ourselves the time and the space to develop the skills in the ambiguity is how we grow.00:54:43           Starting out on Amazonwhat kind of time would you need to set aside? What would your thinking need to be?

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