151: You Can’t Be Everything to Everybody- A Business Lesson from a Very Rude Email

I’ve got a short and sweet episode for you today! We are talking about how and why you shouldn’t create a business that is the “right fit” for everyone — the art of attracting some and repelling others. And, this topic is inspired by a funny and extremely rude email I got during my Black Friday sale from someone who my products are not right for!     So, volume up for the story plus my tips for how to differentiate yourself and be less vanilla in your business!    To get the show notes head to: https://elizabethmccravy.com/151 Connect on Instagram: https://www.instagram.com/elizabethmccravy/  Get on the Booked Out Designer waitlist: https://elizabethmccravy.com/bod  Shop website templates: https://elizabethmccravy.com/showit-website-templates Black Friday is coming — the BEST SALE ALL YEAR! If you've been eyeing Showit Templates, Podcast Success Blueprint, or Booked Out Designer, you don't want to miss this. Sign up to get notified about these deals at https://elizabethmccravy.com/BF. Sale starts on November 21, 2025.  Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit 

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